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How Flow Advisory Supports Strategic Option Analysis
At Flow Advisory , we specialize in helping business leaders make smart, structured, and data-driven strategic decisions. Our approach...
Razvan Pop
2 min read
Understanding Company Valuation: Why It Matters and How Flow Advisory Can Help
Whether you're planning to raise capital, sell your business, bring in new shareholders, or simply understand your strategic position in...
Razvan Pop
3 min read
Is Your Leverage Helping You Grow — or Holding You Back?
Every business needs capital to grow. But how much debt is too much? And how do you know if your financing structure is healthy — or...
Razvan Pop
2 min read
Why Cash Flow Should Be Your #1 Priority — And How It Drives Valuation
In today’s uncertain and capital-sensitive market, profitability alone is no longer enough. For SMEs and growing companies, especially in...
Razvan Pop
2 min read
ROIC: The Most Underrated Metric for Real Business Value Creation
When it comes to measuring performance, many companies focus on revenue growth or EBITDA margins. But there’s a metric that goes deeper —...
Razvan Pop
2 min read
Why Capital Structure Matters
📉 Your cost of capital directly impacts your valuation Cost of capital (WACC – weighted average cost of capital) represents the minimum...
Razvan Pop
2 min read
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